Influencing Your Gym BehaviourBy Peter Liu [Fitness]
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A trip to your local gym really doesn’t have to be a frightening experience. Peter Liu boldly ventures into the exercise machine paradise. ![]() Analyzing Gym Attendance Published in the January/February 2010 issue of the Journal of Nutrition Health Education and Behavior is a study from the George Washington University Medical Center in which researchers questioned the public’s intent to exercise at gyms and health clubs. Through an online survey on surveymonkey.com, 1,552 people were surveyed with 989 subjects classified as overweight. Under the assumption that subjects would regularly go to the gym twice a week for a month, subjects were asked things about buying trendy clothes to exercise in, thoughts on exercising around young people and the opposite sex, having to deal with pushy salespeople, views on exercising improving looks and health, special exercise equipment and intention to exercise. The gym survey was based on Ajzen’s Theory of Planned Behavior, which included a person’s attitude towards a certain behaviour in question, the social pressures they experienced to perform that behaviour and the level of difficulty with which they could perform that behaviour. Club Psyche Researchers were astonished to find that the more negatively an overweight person felt about exercising in a gym, the more frequently those emotions would regulate their exercise schedule, more so than the positive facts about the benefits of regular exercise. They also found that the majority of overweight people surveyed believed that exercising would improve overall appearance and self-image, more than people of normal weight. The overweight subjects surveyed also felt more embarrassed exercising around the opposite sex or young people and felt they would be pressured by gym/health club employees and salespeople. Overall, however, attitudes about exercising in a gym/health club were the same between overweight and normal weight groups surveyed. |
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