3 More Reasons To Avoid Commercial GymsBy Dan Grant [Trainer Talk]
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Commercial gyms might seem like a great option, but look before you leap. Dan Grant shares some more secrets on how gyms work. ![]() With 2010 freshly upon us and the commercial gyms sitting back and counting all the money they are going to make off of you when your New Year resolutions fade, I figured I should keep this subject fresh in your mind. So let’s get to it. Please STOP! Commercial gyms are going to do two things. Make you sign a long term deal and then give you a ‘free’ consultation to tell you that you suck at life and the current state of your body proves that so they can sell you overpriced personal training with a dude who thinks an arm day is a good idea for fat loss training or a girl who does every exercise known to man on a BOSU ball. Some so-called trainers are just people who’ve had their own trainers in the past and copied their moves. I’ve seen this happen a few times and it’s just been a disaster for both the client and the trainer. They don’t even know why they are making their client do the exercise in the first place and sometimes it’s just not the right exercise for that client. But who really cares, right? The client is paying big bucks to be super sore and risk injury to get skinny. That’s why you get a personal trainer, isn’t it? “Relying on methods that make your athletes exhausted and sore is an almost-universal compensation for limited (strength) coaching skills.” - Joe Senate Well said, Joe…well said. So, in conclusion of this point, please stop looking at commercial gyms for personal training help. I’ve been to a lot of them—even worked in one at one point—and 90 per cent of the trainers I’ve seen in gyms should not be given the responsibility of someone’s health and well being. They should either still be in school to actually learn what to do or find a job where they can’t hurt people. There Are No Deals At Gyms I have a very close friend who used to be a sales manager at a commercial gym. I was talking to him once about the advertising and marketing of his gym and asked if the ads are as good as they sound. He said that they have certain days they call ‘close-out’ days, which they promote in their ads as the final days to get the deal. But the truth is that there is no deal. You can get the same price any day of the week, but they trick people into thinking that if they don’t sign up right then on that day, they aren’t getting the once-in-a-lifetime deal. Plus he told me that if they ever did give away an actual incredible deal, they would make sure that they would be making their money back somewhere. I’m not going to say whether I agree with their marketing approach or not because it’s not like its illegal and it does obviously work extremely well because on ‘close-out’ days they sell a lot more memberships, which is exactly what they want. |
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